West Virginia

B2B cold email software in West Virginia

Verified federal data on the West Virginia business market, plus outreach guides for its largest cities and service industries. Acqro researches every company on your list and writes each email from what it finds.

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How many businesses are in West Virginia?

Direct answer

West Virginia had 35,839 business establishments in 2023, ranking 42nd among the 50 states and DC, with 10,331 of them employing 10 to 249 people. Source: U.S. Census Bureau County Business Patterns. Acqro is AI cold email software that researches each of those companies before writing to them.

Verified data

The West Virginia B2B market in numbers

Business establishments
35,839+0.9% vs 2022Census CBP 2023
Firms with 10–249 employees
10,331Census CBP 2023
Paid employees
551,240Census CBP 2023
Average annual pay
$51,527Census CBP 2023
Professional services firms
2,694Census CBP 2023, NAICS 54
Share of US establishments
0.4%Census CBP 2023

70.6% of establishments in West Virginia have fewer than 10 employees, below the 73.0% share for the United States. The 10,331 establishments with 10 to 249 employees are where most B2B lists should start: large enough to have a budget and a defined buyer, small enough that an owner or department head still makes the call and reads their own email.

By employment, the largest sectors are health care and social assistance (25.4% of jobs) and retail trade (14.1% of jobs). Relative to the national mix, mining, oil and gas (3.6% locally against 0.4% nationally) and health care and social assistance (25.4% locally against 15.8% nationally) stand out, which makes them natural first segments for outbound.

The number of establishments changed by +0.9% between 2022 and 2023, in line with the +0.8% change for the United States. New and growing businesses are the accounts most likely to be choosing vendors for the first time, so pair that list with research on hiring, new locations and leadership changes before writing a single email.

Largest industries in West Virginia

Sectors ranked by paid employment, compared with the national mix.

Top sectors by paid employment, West Virginia. Source: U.S. Census Bureau, County Business Patterns 2023. Average pay is annual payroll divided by March employment. — = not published.
SectorEstablishmentsEmployeesAvg. annual payShare of jobsUS share
Health care and social assistance5,019139,754$59,12025.4%15.8%
Retail trade5,69677,727$32,60114.1%11.5%
Accommodation and food services3,68465,992$20,48012.0%10.4%
Manufacturing1,06048,350$65,0218.8%8.8%
Administrative, support and waste management services1,53132,878$42,1456.0%9.6%
Construction3,14927,174$63,8424.9%5.5%
Professional, scientific and technical services2,69424,395$68,2924.4%7.4%
Other services4,25522,425$33,8654.1%4.0%
Mining, oil and gas43820,020$102,8663.6%0.4%
Finance and insurance1,99918,531$69,6663.4%5.0%

Where West Virginia businesses are concentrated

Counties ranked by number of business establishments.

Source: U.S. Census Bureau, County Business Patterns 2023. — = not published.
CountyEstablishmentsShare of stateEmployees
Kanawha County4,39612.3%74,799
Monongalia County2,4816.9%50,567
Cabell County2,3316.5%45,742
Wood County1,9015.3%29,785
Berkeley County1,8595.2%29,303
Harrison County1,7815.0%29,386
Raleigh County1,7134.8%26,532
Ohio County1,3203.7%23,642
Putnam County1,2483.5%19,036
Mercer County1,1543.2%17,231
City guides

Cold email guides for West Virginia cities

Each guide covers the county that contains the city.

Source: U.S. Census Bureau, County Business Patterns 2023.
CityCountyEstablishments in county
CharlestonKanawha County4,396
HuntingtonCabell County2,331
MorgantownMonongalia County2,481
ParkersburgWood County1,901
Industry guides

B2B service industries in West Virginia

Establishment counts in West Virginia for the service industries Acqro customers work in. Each links to an outreach guide.

Source: U.S. Census Bureau, County Business Patterns 2023. Counts use the closest official NAICS industry for each type of firm.
IndustryCensus industry (NAICS)Establishments
Law FirmsOffices of Lawyers775
Commercial Insurance BrokersInsurance Agencies and Brokerages637
Commercial Real Estate BrokersOffices of Real Estate Agents and Brokers276
CPA and Accounting FirmsOffices of Certified Public Accountants238
Commercial Cleaning CompaniesJanitorial Services194
Management ConsultantsAdministrative Management and General Management Consulting Services159
Healthtech VendorsComputer Systems Design Services128
Staffing AgenciesTemporary Help Services117
Software Development AgenciesCustom Computer Programming Services88
Commercial Waste ServicesSolid Waste Collection80
SEO AgenciesMarketing Consulting Services55
Financial Advisory FirmsInvestment Advice46
Marketing AgenciesAdvertising Agencies31
Logistics ProvidersFreight Transportation Arrangement30
Corporate CaterersCaterers28
SaaS CompaniesSoftware Publishers26
Architecture FirmsArchitectural Services26
Payroll ProvidersPayroll Services22
Business Telecom and VoIP ProvidersTelecommunications Resellers22
HR ConsultanciesHuman Resources Consulting Services18
Cybersecurity FirmsOther Computer Related Services17
Managed Service ProvidersComputer Facilities Management Services16
Office Design FirmsInterior Design Services16
PR AgenciesPublic Relations Agencies13
Video Production CompaniesMotion Picture and Video Production12
Merchant Services ProvidersFinancial Transactions Processing, Reserve, and Clearinghouse Activities12
Event Management CompaniesConvention and Trade Show Organizers7
Corporate Training ProvidersProfessional and Management Development Training6
Translation ServicesTranslation and Interpretation Services3
Questions

Cold email in West Virginia, answered

How many businesses are in West Virginia?

West Virginia had 35,839 business establishments in 2023, employing 551,240 people. Source: U.S. Census Bureau, County Business Patterns 2023.

What are the largest industries in West Virginia?

By paid employment in 2023: health care and social assistance (25.4% of jobs), retail trade (14.1% of jobs) and accommodation and food services (12.0% of jobs). Source: U.S. Census Bureau, County Business Patterns 2023.

Is cold email legal in the United States?

Yes. The federal CAN-SPAM Act permits commercial email to business contacts without prior consent, provided the message identifies the sender accurately, uses a truthful subject line, includes a valid physical postal address and a working opt-out, and honours opt-out requests promptly. CAN-SPAM applies in every state and preempts most state commercial email laws, except provisions aimed at falsity or deception. This is general information, not legal advice.

Sources and methodology

Every figure on this page comes from a federal statistical release and is shown with its source and reference year. Figures the agencies withhold or publish with high noise are left out rather than estimated. Page updated September 17, 2026.

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